A safe space to test & learn

Publicis Groupe: SapientRazorfish

LOCATION
Eden House, London

SIZE
10, 236 sq ft

SECTOR
Workplace

DISCIPLINES
Interior design
Brand

SERVICES
CAT B
Brand Communications

OVERVIEW

As part of a move by Publicis Groupe to integrate its two digital agencies, SapientNitro and Razorfish, a ‘shared home’ in London was needed. This would enable both agencies to tap into the skill-sets of the combined organisations. We were appointed to work on the existing home of SapientNitro at Eden House to assist with 150 Razorfish personnel moving into the building.

The remit was for a refresh of a lower basement refresh – providing agile working, extra meeting rooms and project team areas to maximise on client collaboration between the two agencies, and to then thread the concept through the remaining floors.

Our response was to create ‘maker spaces’ that empower collaboration, creation and inspiration as the agencies came together – allowing them to see, have access to and share their different skill-sets.

The space, with an eclectic mix of new and existing furniture, offers a variety of set-ups to support different ways of working. In a lighter, sky-lit conservatory area there is a permanent residence of staff. The rest of the space makes way for all agency staff to use – with darker areas on lower levels maximised for a quieter snug setting for focus and reflection.

Increased impact on clients and their customers by being more agile, collaborative and creative.

Explore further . . .